PwC Responsible AI

PwC Responsible AI encompasses the artificial intelligence governance, ethics, and assurance services offered by PricewaterhouseCoopers, one of the Big Four professional services firms. With a global network of over 360,000 people across 152 countries, PwC has built a comprehensive Responsible AI practice that helps organizations design, implement, and audit AI governance programs that meet regulatory requirements and stakeholder expectations. The firm's approach integrates technical expertise with deep regulatory knowledge to provide end-to-end AI assurance services. PwC's Responsible AI Toolkit is a centerpiece of the firm's offering, providing a structured methodology and set of tools for assessing AI systems across key dimensions including fairness, explainability, robustness, privacy, safety, and accountability. The toolkit is used by PwC engagement teams to conduct systematic evaluations of AI systems, producing detailed assessments that identify risks, gaps, and recommendations aligned with applicable regulatory frameworks. This approach allows PwC to deliver consistent, high-quality AI assurance across its global network while adapting assessments to local regulatory requirements. The firm provides a wide range of AI governance services including AI strategy and governance program design, algorithmic impact assessments, model validation and audit, bias testing, regulatory compliance readiness, and board advisory services. PwC's strong connections with regulators worldwide, combined with its active participation in AI governance standard-setting initiatives, give the firm unique insight into regulatory direction and expectations. The firm has been particularly active in helping organizations prepare for the EU AI Act, developing compliance frameworks and readiness assessments that address the regulation's requirements for high-risk AI systems. PwC's Responsible AI services target large enterprise and multinational organizations, particularly those in heavily regulated sectors such as financial services, healthcare, and government. Like other Big Four firms, PwC's engagements are consulting-led and carry premium pricing, with longer timelines than software-based solutions. However, the firm's Responsible AI Toolkit provides more structure and repeatability than purely bespoke consulting engagements. PwC is best suited for organizations that need credible, independent AI assurance backed by a globally recognized brand, particularly those navigating complex multi-jurisdictional regulatory requirements where PwC's worldwide regulatory relationships provide significant value.